Communication
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⏺ Live Call: Develop a Video Content Marketing Strategy with Deliberate Intention

November 28, 2024
⏺ Live Call: Develop a Video Content Marketing Strategy with Deliberate Intention

🌟 ⁠⁠⁠⁠📚 Essential Marketer's Reading Database⁠⁠ 🌟

Bruno Pozo is the owner of Pozo Production and an expert in making business owners their industry leader in branded video content.

This live coaching call will help you identify your target audience, how to develop a plan for the type of content you will make, and how to optimize your YT strategy to accomplish your goals.

Disclaimer: This is a live recording, and all names mentioned in this recording have consented to this being aired.

📝SHOWNOTES:

  • 00:00 - 01:04 – Andy introduces the episode and highlights the value of live coaching.
  • 01:05 - 03:30 – Bruno emphasizes the importance of defining a clear target audience.
  • 03:31 - 05:58 – Discussion on the advantages of niching down in content creation.
  • 05:59 - 07:50 – Bruno shares tips on creating video content with a natural content flow.
  • 07:51 - 10:45 – Developing problem-solving content to keep viewers engaged.
  • 10:46 - 13:11 – Building a YouTube strategy that includes organic calls-to-action.
  • 13:12 - 15:20 – Effective ways to engage the audience from the beginning of a video.
  • 15:21 - 18:18 – Bruno’s advice on scripting key parts of content for consistency.
  • 18:19 - 22:04 – Tips on creating sustainable content that is manageable long-term.
  • 22:05 - 24:45 – Using YouTube analytics to refine and improve content strategy.

Marketing by Design

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