How I Found My First 5 Clients (No BS, Transparent Case Study)

web design
Marketing Leaders
Communication
July 5, 2025

📝 ⁠LinkedIn Script Templates⁠

Starting a business can be tough.. so now that I have been a business owner for the past six months (officially) I wanted to share how my first 5 projects got started. If you are in business for the first time, this can give you a case study of how long-term efforts in networking pay off đŸ’ȘđŸ»

SHOWNOTES:

00:00 - 00:36: Introduction

- Marketing yourself can be scary when starting out

- Sharing how they I got started

- Tips work for any industry

00:36 - 01:06: About Me

- Web designer and marketing consultant in Columbus, Ohio

- Reached out to local people and past contacts

- Tips can be used for any industry

01:06 - 02:03: Feedback from Others

- Other people say these tips worked for them too

- Important to show up often and put yourself out there

02:03 - 03:48: Tip #5 - Local Networking

- Join networking groups in your area

- Post an intro message in the group's online forum

- Be honest about being new and wanting to learn

- 2 clients from one networking post

03:48 - 05:24: Tip #4 - LinkedIn Outreach

- Reach out to people on LinkedIn

- Mention mutual connections when possible

- Got a long-term client this way

05:24 - 07:12: Tip #3 - Warm Referrals

- Ask friends to introduce you to people who might need your services

- Got a client through a friend's mom they had never met

- Staying active on social media keeps you "top of mind" for referrals

07:12 - 09:22: Tip #2 - Be Visible in Public

- Work in public places sometimes

- Meeting a client at Panera while working there

- Being out in public leads to chance meetings and conversations

09:22 - 12:30: Tip #1 - LinkedIn Messages

- Research people before reaching out

- Mention mutual connections

- Show you know about their business

- Make it easy to schedule a meeting

12:30 - 17:54: Key Takeaways and Wrap-up

- Be active on multiple platforms

- Put yourself out there and be visible

- Be consistent with your efforts

- Personalize your outreach

- It takes time to see results, but keep at it

- Free resource with outreach scripts

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