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Please Welcome Bruno Pozo of Pozo Production to the podcast!

Today, we're diving deep into the world of video marketing. You'll discover how to leverage video content to skyrocket your brand's visibility, easy actionable tips for facing the discomfort of getting on camera, and how to build a brand through video.

Bruno will share his insider tips on creating compelling video strategies that resonate with your audience and drive results.

Whether you're an entrepreneur looking to stand out or a business owner aiming to level up your marketing game, this episode is packed with actionable insights you can't afford to miss.

Here are the show notes with timestamps for the episode featuring Bruno Pozo of Pozo Production, interviewed by Andy Milligan:

Show Notes: Interview with Bruno Pozo

0:02:57 - Bruno talks about how he started his business during COVID after graduating college.0:04:25 - Bruno reconnects with an old friend Mateo and they start a video production company together0:06:44 - Andy asks Bruno about the value of having a business partner0:07:57 - Bruno explains why it's helpful to have a business partner when starting out0:10:01 - Discussion on overcoming fear of being on camera and getting started with video content0:11:45 - Bruno gives tips on how to start making videos using just your phone0:15:48 - Conversation about the importance of providing value in your video content0:18:55 - Bruno recommends using CapCut app for easy mobile video editing0:21:39 - Andy asks Bruno for step-by-step advice on getting started with video0:23:29 - Bruno explains how to choose the right social media platform for your business0:27:54 - Tips on basic video setup - using natural light and getting good audio0:30:25 - Discussion on tailoring video content for different social media platforms0:33:47 - Bruno talks about YouTube strategy and using keywords0:35:46 - Explanation of how YouTube ranks videos using keywords and tags0:39:01 - Andy compliments Bruno on his technical knowledge of video and SEO0:40:37 - Conversation about what sets successful YouTubers apart0:43:19 - Bruno explains the importance of packaging your video content well0:46:28 - Examples of how to create catchy video titles and thumbnails0:49:56 - Bruno shares his excitement about future trends in AR/VR content0:50:48 - Discussion on the potential of LinkedIn for video content

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